Connectify and Addingwell both take the infrastructure behind server-side Google Tag Manager off your hands. You get managed hosting, your own first-party tracking domain and protection against ad blockers with both.
The difference is what you pay to get there. Addingwell’s paid plans start at €90 a month. Connectify starts at €17.95.
Why teams choose Connectify
- Everything server-side GTM needs, from €17.95 a month. That includes managed hosting, your own subdomain, script protection, GTM templates and real-time insight into your data flow.
- A plan for every stage. Connectify has plans at 500,000, 2.5 million and 10 million requests, so you don’t pay for volume you don’t use.
- European, with support in Dutch and English. EU hosting as standard, and live chat on every plan, including the free one.
Connectify vs Addingwell at a glance
| Connectify | Addingwell | |
|---|---|---|
| Managed server-side GTM hosting | Yes | Yes |
| Your own first-party tracking subdomain | Yes | Yes |
| Script protection against ad blockers | Script Anonymizer | JS Proxyfication |
| GTM templates | Yes | Yes |
| Keeps processing above your plan | Yes | Yes |
| European company, EU hosting | Yes | Yes |
| Cheapest paid plan | €17.95/month | €90/month |
| Around 2 million requests a month | €54.95/month | €120/month |
| 10 million requests a month | €119.95/month | €210/month |
The same job, a very different price
| Requests per month | Connectify | Addingwell |
|---|---|---|
| Up to 500,000 | Starter – €17.95 | Starter (1M) – €90 |
| Up to 2,500,000 | Plus – €54.95 | Growth (5M) – €120 |
| Up to 10,000,000 | Pro – €119.95 | Professional (12M) – €210 |
A webshop with 2 million requests a month pays €54.95 at Connectify and €120 at Addingwell. That’s over €780 a year for the same outcome: server-side GTM running on your own domain.
At 10 million requests, the gap is still around €90 a month.
Both platforms keep processing traffic above your plan, so neither will stop your tracking because you had a busy month.
Everything you need to run server-side GTM properly
- Managed infrastructure. Connectify runs, scales and updates the server environment.
- Your own tracking subdomain, so cookies and requests are first-party.
- Script Anonymizer, which makes Google Tag Manager and Google Analytics scripts much harder for ad blockers and tracking prevention to recognise. Addingwell’s JS Proxyfication does the same job.
- A GTM template library to get your tags live quickly.
- Real-time data flow view, so you can see your data coming in and going out.
- Live chat in Dutch and English, plus technical support on paid plans.
Setup takes around 20 minutes. Create your domain, add the DNS records, connect your server container and continue in GTM.
Each website gets its own plan, so every domain pays for what it actually uses. For agencies, that makes costs per client easy to see and pass on.
Working with an agency?
Many businesses have server-side tracking set up and managed by their marketing agency. Connectify is built for that: a shared team account, the same setup for every website, and an agency that keeps working in the GTM environment it already knows.
Are you an agency yourself? Connectify has a partner programme with migration help and priority support. View the partner programme →
When is Addingwell a better fit?
Addingwell is part of Didomi. If you want consent management and server-side tagging from a single vendor, or you need infrastructure across multiple regions or continents, Addingwell is built for that kind of setup. For businesses that want reliable server-side GTM on their own domain in Europe, Connectify does the job at a fraction of the price.
Frequently asked questions
Is Connectify a good Addingwell alternative? Yes. You get managed server-side GTM with your own subdomain, ad blocker protection, GTM templates and real-time data flow insight, starting at €17.95 a month instead of €90.
Can I move from Addingwell to Connectify? Yes. Your tags, triggers and variables live in your GTM server container. You connect that container to Connectify and update the DNS records for your tracking subdomain.
What happens if I go over my plan? Your paid container keeps processing, and extra requests are billed per 10,000 at your plan’s rate. Growing steadily? Move up a plan whenever it suits you.
Server-side GTM done properly shouldn’t start at €90 a month. With Connectify, it starts at €17.95.
