Server-side Google Tag Manager
Data Tag and Data Client are designed to send data from the Google Tag Manager web container to the server container. There are two ways to use this tool: you can send data layer variables or transmit other information via custom parameters present on your website. Additionally, Data Client can retrieve and store all this information in the event data of the server container.
Benefits of Data Tag/Data Client:
- Sending arrays of data from the web container to the server container
- Automatically detecting and sending the dataLayer
- Storing variables
- Transforming data using hash or modification functions
- Sending a dataLayer push from the server-GTM to the web-GTM
Start collecting reliable,
privacy-friendly data today.
Setup your server-side tagging within 20 minutes
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
By registering an account, you agree to our terms and conditions.
